Branding · Design · Production

Clear ideas, made real.

Lucidforma is a creative studio for brands that move fast. We take the idea you can almost see and give it a shape, a voice and a launch.

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Studio concepts

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What we do

One studio, from first spark to launch day.

Branding, design and production under one roof, so the brand you imagine is the brand that ships.

Branding

  • Strategy and positioning
  • Naming
  • Identity systems
  • Brand guidelines

Design

  • Websites
  • Product UI and UX
  • Packaging
  • Social and campaign creative

Production

  • Photo and video content
  • Product renders
  • Motion
  • Launch assets

How we work

A clear path through the fog.

01

Discover

We learn the business, the audience and what makes you different.

02

Define

Positioning, name and direction, agreed before anything gets made.

03

Design

Identity, site and product, built as one system rather than separate pieces.

04

Deliver

Production-ready files, content and launch assets your team can run with.

The studio

Made for founders building something new.

Lucidforma is Omar and Zoya, a design partnership working across brand, digital product and production. We work with founders and growing brands in tech, fashion, food and wearables who are launching or relaunching and need the whole brand, not just a logo.

Launch Kit

Logo, identity, guidelines and social templates.

Brand + Site

The Launch Kit plus a five-page website.

Content Retainer

Monthly design and production assets.

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Start a project

Tell us what you're dreaming up.

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What do you need?
Or email us at omar@lucidforma.com